The Year’s 2023 Search Chronicles: Pakistan’s Trending Queries Exposed by Google

FILE PHOTO: Google app is seen on a smartphone in this illustration taken, July 13, 2021. REUTERS/Dado Ruvic//File Photo

It’s fascinating to delve into Google’s Year in Search for Pakistan in 2023, reflecting the diverse and evolving interests of the Pakistani audience. Let’s recap some of the most intriguing trends:

Top People Searches:

  1. Hareem Shah and Aliza Sehar: Evidently, these individuals caught the public’s attention, drawing significant search queries.
  2. Tiger Shroff: The Bollywood actor garnered substantial searches, possibly fueled by rumors about his wellbeing.
  3. Abdullah Shafique, Saud Shakeel, Haseebullah Khan: Young cricket talents were in the spotlight, reflecting the nation’s passion for the sport.
  4. Anwar ul Haq Kakar: The caretaker Prime Minister featured prominently, showcasing the public’s interest in politics.
  5. Glenn Maxwell and Shubman Gill: Impressive performances in the Cricket World Cup secured their spots.
  6. Usman Khan: Noteworthy innings in the Pakistan Super League contributed to his search popularity.

Top News Searches:

  1. War in Israel and Gaza: The foremost trending search, highlighting global concerns and interests.
  2. Ehsaas Program: Reflecting public interest in government financial aid schemes.
  3. Peshawar Blast: A tragic event that captured the nation’s collective concern for security and safety.
  4. Pakistani Rupee: Demonstrating keen awareness of financial matters, with searches on fluctuating foreign exchange rates.
  5. Fatima Tahir, Aliza Sehar, Imran Riaz Khan, Akshay Kumar, Kajol, Mohammad Amir: Personalities and events that piqued public interest.

Top Celebratory Searches:

  1. Cricket Tournaments (PSL, Cricket World Cup, Asia Cup, IPL, Ashes): Undeniable proof of the nation’s unwavering enthusiasm for cricket.
  2. Eid-ul-Fitr 2023, Ramadan Mubarak, Eid-ul-Adha Mubarak: Religious celebrations featured prominently.
  3. Pakistan National Elections 2023: Underlining the public’s interest in the democratic process.

Top Film and TV Show Searches:

  1. Oppenheimer (Nolan’s depiction): Topping the list, reflecting interest in cinematic masterpieces.
  2. Jawan and Pathan (Bollywood movies): Gaining attention, especially with Shahrukh Khan’s presence.
  3. Barbie: A global phenomenon with a feminist outlook, resonating with the Pakistani audience.
  4. Tiger 3, Gadar 2, John Wick 4, Extraction 2: Demonstrating an appetite for action-packed thrillers.
  5. Carry on Jatta 3, Farzi (TV series): Catering to the audience seeking humor and lighthearted content.

Top Culinary Searches:

  1. Samosa, Kaleji, Sheer Khurma: Reflecting a love for traditional and festive dishes.
  2. Namkeen Gosht, Homemade Tomato Ketchup: Appealing to meat lovers and those inclined towards homemade alternatives.
  3. Chicken Roll, Watermelon Juice: Offering variety in snacks and refreshing drinks.
  4. Classic Steak, Tikka Boti: Showcasing Pakistan’s affinity for BBQ and meat-centric dishes.

Top Cricket Match Searches:

  1. Pakistan vs New Zealand, Pakistan vs Afghanistan, Pakistan vs Australia: Highlighting the fervent passion for cricket.
  2. India vs New Zealand (Cricket World Cup final): A highly talked-about and searched match.
  3. Pakistan vs Netherlands, India vs Pakistan, Australia vs England, India vs Australia, Pakistan vs Sri Lanka, England vs Pakistan: Intense encounters that captured the audience’s interest.

Top “How To” Searches:

  1. Creating a WhatsApp Channel: Reflecting the trend of the year, possibly driven by the launch of WhatsApp channels.
  2. Applying for a Canada Visa: Highlighting aspirations for international travel and opportunities.
  3. Making Flowers Last Longer, Removing Mehndi from Hands: Creative and domestic queries.
  4. Checking Matric Result, AI on Snapchat: Addressing educational and tech-related interests.

As we reflect on these trends, they not only capture the essence of the past year but also provide a glimpse into the evolving interests that will engage Pakistanis in the coming months. Here’s to another year of curiosity, learning, and progress!

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  • What famous people and events dominated Pakistani Google searches in 2023? What topics were most popular among the country’s citizens when it came to news, holidays, and entertainment?

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